Senior Category Manager - Bentonville
JOB DESCRIPTION
The Senior Category Development Manager for Walmart & Sam’s Club performs a valuable role in building a strong partnership with these two key retailers by developing and implementing specific category and shopper solutions and programs to deliver against category and customer priorities.
Responsibilities include:
Leading the development and sharing of Category Management foundations, directives, and insights throughout the organization for the assigned categories
Translate analytical and consumer/shopper insights into action the help drive strategic and tactical initiatives to achieve category growth goals
Establish clear Category Management directives based on Industry Trends, Consumer and Shopper Insights by collaborating with various third party data sources and constructing dynamic presentations around key consumer trends that are driving the category dynamics
Strong collaboration with cross functional partners to leverage syndicated data and category & shopper insights to drive category initiatives
Develop modular, ad hoc, category reviews and business planning analysis to develop category and brand recommendations across the 4Ps including shelving guidelines/best practices
Establish and deliver best-in-class merchandising recommendations
Influence the customer by identifying specific opportunities and solutions within the retailer
Develop standardized category review templates for Category Development team to populate and deliver to accounts
SKU rationalization/projection methodology – Develop and employ standardized processes for SKU rationalization and new item projections.
Develop and maintain strong business relationships with key customer contacts and Sales Teams
Strong analytical interpretation and data utilizing key tools such as Retail Link, POS, Advanced Consumer Data (Market Research, Consumer Decision Tree, Household Panel Data, Nielsen Data Retrieval/Analysis)
QUALIFICATIONS
The ideal candidate’s qualifications
7+ years of Consumer Packaged Goods, preferably Fast Moving Consumer Goods (FMCG) industry experience, primarily Category Management driven
Prior experience working with IRI/Nielsen syndicated and panel data required
Experience working alongside national retailers and building successful partnerships
Prior experience working directly with account teams preferred
Must be successful working within a team environment and have a demonstrated ability to operate at all levels within an organization
Proficient in Excel
Bachelor’s degree required